Our effective marketing captures qualified buyers!

The decision to sell your home is a big one – and we don’t take it lightly. From the moment you put your trust in one of our real estate professional, we do all we can to sell your home at the best price, in a reasonable amount of time. Your sales associate will provide you with a Competitive Market Analysis – demonstrating recent sales of homes with similar specifications and features, along with a recommended list price.

We also know that advertising plays an important role in generating interest – and commit more advertising dollars to selling your property than any other real estate firm in the area. Between Web-based, newspaper ads and television advertising, your home has a greater chance of being seen through Coldwell Banker Premiere Properties than any other firm.

In addition, each of our full-time agents can provide insights that come from years of experience in selling homes in your neighborhood. From suggestions on property improvements that might make your home more saleable to the creation of attractive Open House and Home Profile flyers, we’ll do all we can to present your home in its best light.

Internet - A majority of buyers start their home search on the internet today. Our site features all homes for sale in eastern Michigan. Homebuyers can conduct a customized search for a dream home at their convenience. Our proprietary property search software assures them they’ll see homes that meet their qualifications.

Local Advertising - Coldwell Banker Premier Properties advertises extensively in the local newspapers, radio and billboards. Through these ads and our weekend open house directories in these newspapers, your property is presented to a huge pool of Michigan homebuyers.

National Advertising - Coldwell Banker has built a brand based on integrity and customer trust. Nationally, the Coldwell Banker advertising and consumer marketing brands are among the most comprehensive and effedctive in the real estate industry. Coldwell Banker spends hundreds of millions of dollars each year advertising the Coldwell Banker affiliates. Additionally when you list with Coldwell Banker you’re putting a name in the front yard that is recognized by 96% of the American population. We also make special programs available through the Wall Street Journal and other national publications to advertise our listings.

Feature Flyers - Nobody knows your home like you do. Our sales associates work with you to develop a high quality feature flyer that highlights your homes best selling points. These flyers are used to promote your home to the real estate community and potential buyers.

Direct Mail - Many of our sales associates utilize direct mail to notify your neighbors and other homeowners in your immediate area that your property is for sale. Direct mail is an extremely effective medium to market your home.

E-card - An electronic email card program that our sales associates can email out to prospects that includes a photo and information about your home.

Open House - Sometimes prospective buyers like to look at your home on their own. Open houses are a perfect say to make this happen. Our unique company open house program showcases your home with no less than 12 open houses directionals each time your property is held open.

For Sale Signs - Our familiar blue and white yard signs are seen all over the world. As a Coldwell Banker Real Estate Affiliate, people have familiarity with our yard signs nationwide. The sign is a well recognized endorsement of our company’s commitment to quality and integrity.

ML - Your home is entered into the MLS- a computerized service for Realtors that provides information on your home. It also provides information about thousands of listings to all area real estate agents and their buyers.

Coldwell Banker Network - Referrals and people moving into the area represent a significant pool of potential buyers for your home. Capturing more of those potential buyers for your home is a product of who you know. Our Coldwell Banker Real Estate network gives us relationships with thousands of Coldwell Banker offices and over 1,000,000 Coldwell Banker sales associates around the country.

Our marketing benefits = SOLD